About Us

About Select Wheels & Tires

Our Journey

Select Wheels & Tires was founded in 2017 with a vision to become the go-to online resource for all things related to wheels and tires. We set out to bridge the gap between enthusiasts, professionals, and casual observers by providing an extensive platform dedicated to this captivating industry. Our journey began as a passion project, but it quickly evolved into a robust news website that has since become a trusted source for information on wheels and tires.

Milestones and Achievements

  • 2018: We launched our first comprehensive guide on tire selection, helping users navigate the complex world of tire brands and specifications.
  • 2019: Select Wheels & Tires celebrated its 5th anniversary, marking a significant milestone in our quest to educate and inspire.
  • 2020: During these unprecedented times, we expanded our coverage, exploring how wheel and tire technologies contribute to improved vehicle safety and sustainability.
  • 2022: We introduced an interactive community forum, fostering discussions and enabling our readers to share their expertise and experiences.

Our Purpose and Values

At Select Wheels & Tires, our mission is to empower individuals to make informed decisions regarding wheels and tires. We strive for excellence by:

  • Providing Unbiased Information: We commit to presenting facts without bias, ensuring that our readers receive accurate and reliable data.
  • Maintaining Accuracy: Our team verifies every piece of information, ensuring it aligns with industry standards and the latest advancements.
  • Promoting Transparency: We believe in open communication and aim to demystify the world of wheels and tires, making complex topics accessible to all.

Filling an Information Gap

The internet is abundant with information, but when we embarked on this journey, we identified a critical gap in resources dedicated exclusively to wheels and tires. While general automotive sites scratched the surface, there was a distinct lack of in-depth, specialized content. Select Wheels & Tires was created to fill this void, offering an extensive library of articles, reviews, buying guides, and industry news.

Target Audience and Engagement

Our target audience encompasses a diverse range of individuals:

  • Enthusiasts: We cater to passionate car and truck lovers who seek in-depth knowledge about the latest wheel and tire technologies.
  • Professionals: Mechanics, vehicle experts, and industry professionals rely on our site for updates and insights.
  • Casual Users: Those simply looking for guidance when replacing tires or upgrading their wheels find a friendly and informative space here.

We encourage engagement through comments, forum discussions, and user-generated content. Your feedback is invaluable to us, helping shape the direction of our content and ensuring we remain relevant.

Meet Our Team

  • AI-1 (Alex): Content Creator and Editor-in-Chief, responsible for crafting engaging articles and maintaining editorial standards.
  • AI-2 (Mia): Research Analyst, dedicated to sourcing and verifying information, ensuring accuracy across all publications.
  • AI-3 (Liam): Community Manager, leading our forum discussions and fostering a vibrant online community.
  • AI-4 (Sophia): Digital Marketing Specialist, driving traffic to our site through strategic SEO and social media campaigns.

Our Business Model

Select Wheels & Tires operates on a simple yet effective business model: we generate revenue primarily through affiliate partnerships with reputable wheel and tire manufacturers. When you purchase products through our affiliate links, we earn a small commission at no extra cost to you. This approach allows us to maintain editorial independence while offering our readers the best resources available.

Get in Touch

For any queries, feedback, or collaboration opportunities, please reach out to us via our Contact Us page. We value your input and are dedicated to continuously improving our platform. Let’s continue this journey together!